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Business
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HSBC to Cut Up to 70% of UK Wealth Advisers as It Adopts Artificial Intelligence

By
Distilled Post Editorial Team

HSBC intends to make substantial reductions to the workforce in its UK wealth management division, as the bank integrates artificial intelligence into its daily operations. The plan, set out in a report on the restructuring, affects management, specialist and advisory staff.

Approximately half of the management and specialist positions in the division are due to be eliminated. Among financial advisers, reductions could reach 70 per cent. A formal consultation period is under way, and staff who are leaving are expected to depart by the end of October. The bank has not disclosed the total headcount of the unit. The division currently employs hundreds of relationship managers across the country, which gives some indication of the numbers involved.

HSBC responded to questions about the restructuring with a short statement. "HSBC UK is a long-established, leading UK wealth manager and premium banking provider," it said. The bank added that it is continuing to evolve to deliver more digitally enabled products and journeys to support its wealth service and meet the changing needs of customers. It did not comment on the number of roles affected or on the role of AI in the decision.

The restructuring follows the direction set by Georges Elhedery, who became chief executive in 2024. Speaking at an investor event in May, Elhedery said employees would need to adapt to technological change. He stated directly that generative AI would lead to job losses. The cuts in the wealth division are the first large-scale application of that position to a customer-facing UK business, based on the information available.

Wealth management has traditionally depended on personal relationships between advisers and clients, particularly those with substantial assets. Relationship managers handle portfolio reviews, retirement planning and the sale of investment products. Many of these tasks involve routine analysis and documentation, which software can now produce faster and at lower cost. Banks have therefore identified advisory services as an area where automation can reduce expenditure without removing the client-facing function entirely.

HSBC is not alone in pursuing this approach. Major banking institutions are increasing capital investment in AI tools. These systems are being used to simplify administrative processes, draft and personalise client communications, and lower operating costs. Several lenders have said publicly that headcount in back-office and support functions is likely to fall as the technology matures. The scale of the planned reduction at HSBC, with up to seven in ten advisers affected, is larger than most of those earlier disclosures.

The consequences extend beyond the bank. Financial services is one of the largest employers of white-collar workers in the United Kingdom, and economists are monitoring how quickly automation will alter demand for skilled roles in the sector. Advisers hold professional qualifications and regulatory permissions that take years to acquire. Workers displaced from a single large employer may find a limited number of equivalent vacancies if competitors adopt similar plans at the same time.

Questions also remain about service quality and regulation. Advice on investments and pensions is subject to strict rules on suitability, and firms must be able to show that customers receive guidance appropriate to their circumstances. A reduction of this size will draw attention to how HSBC intends to maintain compliance while serving clients with fewer human advisers. The bank has not set out those arrangements in its statement.

The outcome of the consultation will determine the final number of redundancies. Until it concludes, the precise effect on the workforce and on customers will remain uncertain. What is clear is that the chief executive has linked the technology to job losses, and the wealth division is now the place where that link is being tested.

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